All-in-one Beauty with Glow Time! Jane Iredale BB Cream


The eco-beauty world has been abuzz recently with the launch of Jane Iredale’s BB Cream. If you haven’t heard of BB creams yet, feel free to come out from under the rock you live in and join us in the world! Just kidding ;o) But really, BB creams are popping up everywhere.

If you are not familiar with them, BB Creams started in Asia and are a primer, foundation, moisturizer and sunscreen in one. They usually have a thicker formula and full coverage (as opposed to a tinted moisturizer which tends to be sheer and light). I’ve tried a few here and there (and even a few non-‘green’ ones but don’t tell anyone) and haven’t found any I liked. So when I heard Jane Iredale came out with one, of COURSE I had to immediately get my hands on one. So glad I did because it’s great!

First, the colors. The colors are from 1 – 11 in odd numbers.

Update: Here are swatches that include the new colors that came out in 2014:

Swatches of all Jane Iredale BB cream colors, BB1, BB3, B5, BB6, BB7, BB9, BB11 BB12

1 is a very neutral pale that is a little ashy. It looks darker than 3, which is more peachy in color and then 5 is slightly darker and much more yellow. I am around a NC15 and I get away with 1 or 3. NC15 is very close to BB5, I’d say in between BB3 and BB5, but BB5 is just a little too yellow for me. I really couldn’t tell the difference between 1 and 3 when they were on my face. I actually wore 1 on one side of my face and 3 on the other and no one could tell the difference, so they blend very well and are practically interchangeable. I’m not sure why but I like 3 more, could be because the number 3 is cool.

Update: BB6 is a perfect blend of BB5 and BB7. It’s definitely needed for medium skin tones who found 5 too light and 7 too dark or too yellow.

The jump between 5 and 7 is pretty big, and then again the jump from 7 and 9 is pretty big. I imagine a lot of women that aren’t pale but aren’t very dark may have a little trouble finding their perfect color because 5 and 7 are pretty yellow-toned. I’m hoping Jane Iredale throws in some new even-number colors in there for those mid-color ranges that are either pink or neutral-toned.

As for the darkest colors, 9 and 11 look very similar but 11 is slightly darker and a little more yellow toned while 9 is a little more neutral, perhaps a bit ashy.

Update: BB12 adds a darker color to the collection, which is great for women with dark skin. It’s a little cool-toned, and perhaps even a bit ashy.

Now for the coverage! This covers very well. How much you want it to cover is really up to you. When I used my fingers, it was FULL coverage. A little too full for me, I felt like I was wearing a mask. When I use a makeup sponge, it has more of a medium coverage, which is better suited to my personal taste. I’m used to seeing freckles on my face so when they disappear it just doesn’t look right to me.

I apply this on a clean face with no moisturizer. My skin is combo right now with summer (when it is 115 degrees out – would anyone’s skin still be dry??), and I found it just became a little too shiny with moisturizer underneath. It has a matte finish and looks just like my skin….with less freckles and more even-toned. My skin did not feel dry at all, which can happen with other foundations if I don’t wear a moisturizer underneath.

If your skin is dry, you will want to wear a moisturizer though. The one (and pretty much only) bad thing I did find with this is that it does not like skin flakies or dry patches. It really clings to them. So if you have flakes parts, make sure to get those nice and hydrated before putting this on.

This also wears nicely throughout the day. I found my forehead would still get oily about mid-day (the norm for me this time of year), but nothing a little blot wouldn’t fix. But the rest of my face looked fine and similar to how it always does. So this won’t necessarily keep your oily parts of your face from getting oily, but it doesn’t make non-oily parts oily – if that makes sense? It just matches how your skin normally is.

Since this does have good coverage, I was able to see how long it wore based on how well I could see freckles on my face. Given my extremely scientific method of freckle-spotting, I would say this had good coverage for about 6-8 hours. By the end of the day, I could see my freckles 100%. I never noticed any splotchiness as it wore off – with one exception. Dry spots. This really doesn’t seem to like dry spots at all and one day I did have a little dry patch under my left eye and it did stick to that. Kind of a bummer, but not too big of a deal. I was able to add a dab of moisturizer and smooth it out with my finger. Other than that, I think it wears really well!

I like the packaging of this, it is a squeeze tube, making it very handy to not only push out a little bit at a time, but you can toss in a purse and take with you to reapply if you want.

Now for the ingredients!

Active Ingredient:  Titanium Dioxide (CI 77891) 20% Ingredients: Aqua/Water/Eau, Cyclopentasiloxane, Dimethicone, Stearoxymethicone/Dimethicone Copolymer, Maltodextrin, Camellia Sinensis (White Tea) Leaf Extract, Camellia Sinensis (Green Tea) Leaf Extract, Aloe Barbadensis Leaf Juice, Citrus Paradisi (Grapefruit) Fruit Extract, Citrus Aurantium Amara (Bitter Orange) Fruit Extract, PEG-10 Dimethicone, Glycerin, Pyrus Malus (Apple) Fruit Extract, Pectin, Chlorella Vulgaris/Lupinus Albus Protein Ferment, Sodium Ascorbate, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Raphanus Sativus (Radish) Root Extract, Lecithin, Lonicera Caprifolium (Honeysuckle) Flower Extract (and) Lonicera Japonica (Honeysuckle) Flower Extract, Aluminum Hydroxide, Xanthan Gum, May Contain: Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499), Chromium Oxide Greens (CI 77288)

The SPF 25 sunscreen is a full titanium dioxide base, making it nice for sensitive skin like mine that does not like avobenzone or other chemical sunscreens. They also say it is water resistant up to 40 minutes which is really good! I believe it too because when I have put this on my face and tried to wash it off shortly after, it was actually a bit tough. This likes to stay on your skin! By the end of the day though, this washed off easily.

It has some nice antioxidants in it like white and green tea leaf extracts. I’ve been reading how antioxidants actually help sunscreen perform better so that is nice to see on there – and high up on the ingredients list too!

I was a bit worried about the radish extract, I feel like I have tried that in a skincare product before and my skin was very unhappy, but I haven’t had any problems with this and I’ve been wearing it every day for a few weeks now.

I’m not sure what the preservative system is – I’m guessing the honeysuckle flower extract? Will have to get back to you guys on that one.

Overall, I’m really loving this BB Cream. It protects my skin in the summer, provides good coverage and lasts quite awhile. Can’t really ask for more!

Disclosure: Samples were provided to me by Jane Iredale to try. Opinions and the choice to review are 100% my own! I’m not compensated for anything I write.

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  1. When these BB creams were launched I saw the ingredients and I’m was totally surprised about all that silicones in it: Cyclopentasiloxane, Dimethicone, Stearoxymethicone/Dimethicone Copolymer, PEG-10 Dimethicone.
    I cannot say anymore this is a green product with safe ingredients and I didn’t expect this from Jane Iredale.
    Anyway, you did a nice and full review!

    • Thanks for the comment! Silicones definitely are an ingredient I know many eco-beauties avoid. When I was doing my own research on ingredients, I wasn’t able to find much that shows that silicones are actually harmful. They are absolutely synthetic, but harmful? I wasn’t able to find much except for that they can accumulate in tissues. The source on EWG was from Canada and when I went to the Canadian website I wasn’t able to find anything and silicones weren’t listed on any of the harmful ingredients lists. Do you have any research about silicones? I’d love to read it because I do want to make sure that I’m not using anything that is harmful!

  2. “Silicones are inert, synthetic compounds with a variety of forms and uses. Typically heat-resistant and rubber-like, they are used in sealants, adhesives, lubricants, medical applications (e.g., breast implants), cookware, and insulation. Silicones are polymers that include silicon together with carbon, hydrogen, oxygen, and sometimes other chemical elements.”

    Since there is a HUGE industry behind the silicones there is not so many data about its safety.
    Silicones have great waterproof properties and are used in waterproof foundations, as well as in primers. When added to primers they provide that flawless finish. Despite that, they don’t allow our skin to breath, because of their waterproof properties. They make an invisible film on the skin and consequently the skin pores clog. Due to this, the skin does not function properly and because it cannot breath, it tends to diseases like eczema, allergies,…
    Furthermore, I think that the future will bring even more informations about their safety. But as I said, don’t forget that behind them there is a huge corporate industry, not just for cosmetics. Anyway, I intend to write a post when I will have more info about this.

    Best, Dasha

  3. I really want to try this product! It’s nice that it is a primer, foundation, etc all in one.

  4. thank you for the sample swatches, it really helps me figure out which shade is best for me, which is probably bb 5.

  5. Whoa! I love how there are so many color choices. How much is the cream?

  6. Do you by any chance know which out of 1 and 3 would be closer to Estee Lauder Double Wear’s ‘Bone’ shade? I’m staring at the swatches but I just don’t know! >.<

  7. Thanks for reviewing this! I don’t think this line has been released in Australia yet. I hope they do, because I really need makeup with a decent SPF! I know you mentioned that you couldn’t tell the difference between BB1 or BB3, but I’m still a bit unsure about which shade would be the safest bet. I’m very fair and recently got matched to the Ivory shade in the JI loose powder, but BB1 looks extremely pale and I have more a peachy complexion. Does it leave a white cast, or does it just ‘adapt’ to your natural skin tone?

  8. Great review! I hope you can influence the company to add the cool/pink shades in the medium range. Although I love this product and wear it daily, I have to tweak it with something over it. I am wearing the 5 with 1/2 7 to tone down the yellow. If I get the combo wrong, I end up with light dots in the pores that you can see close-up, too much 7 and I’m orange :( tried adding 3, but just too light. Really need some pink!

    • I hear ya for needing more pinky colors! Not sure how much influence I have, but you should send them an email and let them know!! I will do the same :o)

  9. This is a very detailed review that I’ve been searching for all this time. Thanks for sharing with us your review. I will wait for your another bb cream reviews. Best wishes!

  10. Great review! I wanna try this since I’m currently looking for a BB Cream with a medium to full coverage but will this be okay for oily skin? And will the shade BB5 match NC25 in MAC? =)

    • Since NC25 is a few shades darker than me, I’m not sure if you will be 5 or 7. You may want to find a store local to you that sells the BB cream and do a skin match, you may be right in between!

      • Unfortunately, we don’t have Jane Iredale here in Manila. Supposedly, I was planning to ask a seller to pre-order this in the US but I’m torn bet. BB5 or BB7. Anyway, thank you for your reply! =)

  11. Thanks for this! Planning on stocking Jane Iredale in my home salon and this really helped me pick colours I will be adding to my opening order :D

  12. I’m looking at the shades and BB3 looks neutral, but I think I read on another blog that BB3 has a pink undertone. Is this true? I’m more neutral/yellow based so I went with BB5 but BB3 looks closer to my skin tone, so now I’m having second thoughts.

    Thanks for the swatches!

    • I would consider BB3 a neutral color, perhaps a bit peachy. I wouldn’t call it a pink undertone (it’s more peachy than pink), but it is more cool-toned overall than the yellow-toned BB5. Whether to go with BB3 or BB5 depends on how yellow or neutral-toned you are. BB5 is pretty yellow, so if you are more neutral than yellow, I would go with BB3. But if you are more yellow than neutral, then BB5 is your best bet. You might want to find a salon or shop near you that sells it and just do a swatch test! That will definitely tell you which one is better :o)

  13. Oh how I love your blog! Your reviews are always incredibly helpful.

    When you say you’re NC15 do you mean NC15 in MAC? I am NC15 in Mac(studio fix foundation). I have light skins with yellow undertones. I am also Seville in Au Naturale.

    What do you think would be better, BB3 or BB5? Because you are BB3 I would think that BB3 will be fine, but my yellow undertones are quite noticeable.

    Also, do you think it will be OK for acne prone skin? Will it cover some light acne and older discoloration?

    Sorry for so much questions :3
    Have a great day! Thanks for great work!

    Gabriela xoxo

    • Hi Gabriela! If you are NC15 and also Seville in Au Naturale, then BB3 is probably the better fit. BB15 will be too dark. And I also have acne prone skin with some slight discoloration (mostly redness) and it works great for me! Of course, everyone is different though. You may want to try and get a sample of it just to make sure the color works and it doesn’t break you out?

      Hope this helps! Thanks so much for reading my blog!

  14. Hi Cori!

    I bought BB3. I am also going to buy the new JI’s Smooth Affair base for oily skin!

    I think BB3 is quite simmilar to Seville from Au Naturale (but it performs much better because of the silicones).

    It is amazing that only a tiny bit you allows to cover entire face. And once you put it, it lasts! I really love it and can’t wait to try it with the Smooth Affair.

    Thanks again for your advice.
    Gabi xoxo

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